| The Pioneer in Radio |
| |
First is a word most cautiously used by
The Detroit News, for to be first in any
field of newspaper endeavor is to lead
a host of competitors of excellence scarcely
less meriting the title.
But in the field of RADIO, The Detroit
News, by virtue of its early advent and long
period of promotion, must lay claim to the
title of FIRST.
In August, 1920, The Detroit News installed
the first transmitting set in use by any news-
paper. It shortly began to broadcast phono-
graph concerts to local radio enthusiasts.
In the summer of 1921 it moved its radio
plant into a specially built sound proof labora-
tory and auditorium erected at an expense of
$75,000. A corps of radio experts was placed
in charge. The radio staff now has a personnel
of seven men.
Through its own columns during 1920 and
1921, The Detroit News promoted radio inter-
est and when it began to send regular prepared
programs which were heard in all parts of the
middle west, the number of radio sets quickly
multiplied by the thousands.
The greatest impetus to radio enthusiasm
was given by the broadcasting of Detroit Sym-
phony Orchestra Concerts under the lead of
the noted Gabrilowitsch. These concerts have
been heard in all parts of the United States,
Northwest Canada, Cuba and Central America.
Thousands of letters and subscribers testify to
the far reaching influence of Detroit News sta-
tion W. W. J. | |
The Detroit News |
DAILY AND SUNDAY |
Greatest Circulation In Michigan |
| Reaches 90% of All Detroit Homes |
"Always In the Lead" |
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